Internet Marketer Average Salary in Stockholm 2026
How much money does a person working as Internet Marketer make in Stockholm?
LOW
23,100
SEK AVERAGE
50,100
SEK HIGH
79,700
SEK
A person working as Internet Marketer in Stockholm typically earns around 50,100 SEK. Salaries range from 23,100 SEK (lowest) to 79,700 SEK (highest).
Salary Variance
This is the average salary including housing, transport, and other benefits. Internet Marketer salaries in Stockholm vary drastically based on experience, skills, gender, or location. Below you will find a detailed breakdown based on many different criteria.
Internet Marketer Pay Scale and Salaries in Stockholm
Median Salary, maximum and minimum salary, minimum wage, starting salary, and the salary range
Salary Range, Minimum Wage, and Starting Salary
Salaries for the position Internet Marketer in Stockholm range from 23,100 SEK (starting salary) to 79,700 SEK (maximum salary). It should be noted that the given figure is not the legally mandated minimum wage; rather, it represents the lowest figure reported in a salary survey that included thousands of participants and professionals from all regions of the country.
Median Salary
With a median salary of 47,900 SEK, half of the professionals who work as Internet Marketer in Stockholm earn less than this amount, and the other half earn more. The median salary denotes the middle value of salaries. Ideally, you would want to belong to the group earning more than the median salary, located on the right side of the salary distribution graph.
Percentiles and Salary Scale
The median is closely associated with two other values known as the 25th and 75th percentiles. By examining the salary distribution chart, it can be determined that 25% of professionals employed as Internet Marketer in Stockholm earn less than 38,600 SEK, while 75% earn more. Similarly, the chart shows that 75% earn less than 55,200 SEK while 25% earn more.
Pay Scale Structure
To provide a better understanding of expected salaries, we categorized the frequently occurring salaries into different ranges. This approach provides a more precise representation of salary distribution for the job title Internet Marketer in Stockholm compared to simply calculating the average. The majority of reported salaries, approximately 65%, fall within the range of 28,700 SEK to 41,700 SEK. About 20% of salaries are below the 28,700 SEK mark, while 10% fall within the range of 41,700 SEK to 47,600 SEK. Only 5% of individuals have salaries exceeding 47,600 SEK.
Salary Comparison by Years of Experience / Internet Marketer / Stockholm
How do experience and age affect pay?
| 0 - 2 Years | 26,200 SEK | |
| 2 - 5 Years | +34% | 35,000 SEK |
| 5 - 10 Years | +48% | 51,700 SEK |
| 10 - 15 Years | +22% | 63,000 SEK |
| 15 - 20 Years | +9% | 68,700 SEK |
| 20+ Years | +8% | 74,400 SEK |
The experience level is the most important factor in determining the salary. Naturally, the more years of experience the higher the wage. We broke down salaries by experience level for people working as Internet Marketer and this is what we found.
Employees with less than two years of experience earn approximately 26,200 SEK.
While someone with an experience level between two and five years is expected to earn 35,000 SEK, 34% more than someone with less than two year's experience.
Moving forward, an experience level between five and ten years lands a salary of 51,700 SEK, 48% more than someone with two to five years of experience.
Additionally, professionals whose expertise span anywhere between ten and fifteen years get a salary equivalent to 63,000 SEK, 22% more than someone with five to ten years of experience.
If the experience level is between fifteen and twenty years, then the expected wage is 68,700 SEK, 9% more than someone with ten to fifteen years of experience.
Lastly, employees with more than twenty years of professional experience get a salary of 74,400 SEK, 8% more than people with fifteen to twenty years of experience.
Typical Salary Progress for Most Careers
Salary Comparison By Education / Internet Marketer / Stockholm
How do education levels affect salaries?
Displayed below is the average salary variance between different education levels of professionals working as Internet Marketer.
| High School | 32,100 SEK | |
| Certificate or Diploma | +18% | 37,800 SEK |
| Bachelor's Degree | +45% | 54,800 SEK |
| Master's Degree | +31% | 71,800 SEK |
We all know that higher education equals a bigger salary, but how much more money can a degree add to your income? We broke down salaries by education level for the position Internet Marketer in order to make a comparison.
Level 1: High School
Employees at this education level have an average salary of 32,100 SEK.
Level 2: Certificate or Diploma
At this level, the average salary becomes 37,800 SEK, 18% more than the previous level.
Level 3: Bachelor's Degree
At this level, the average salary becomes 54,800 SEK, 45% more than the previous level.
Level 4: Master's Degree
At this level, the average salary becomes 71,800 SEK, 31% more than the previous level.
Is a Master's degree or an MBA worth it? Should you pursue higher education?
A Master's degree program or any post-graduate program in Sweden costs anywhere from 226,000 SEK to 679,000 SEK and lasts approximately two years. That is quite an investment.
You can't really expect any salary increases during the study period, assuming you already have a job. In most cases, a salary review is conducted once education is completed and the degree has been attained.
Many people pursue higher education as a tactic to switch to a higher-paying job. The numbers seem to support the theory. The average increase in compensation while changing jobs is approximately 10% more than the customary salary increment.
If you can afford the costs of higher education, the return on investment is definitely worth it. You should be able to recover the costs in roughly a year or so.
Typical Salary Difference by Education for Most Careers
Salary and Compensation Comparison By Gender / Internet Marketer / Stockholm
Though gender should not have an effect on pay, in reality, it does. So who gets paid more: men or women? For the people who work as Internet Marketer in Sweden, the average difference between the salary of male and female employees is 5%.
| Male | 43,800 SEK | |
| Female | -4% | 41,900 SEK |
Average Annual Salary Increment Percentage / Internet Marketer / Stockholm
How much are annual salary increments in Stockholm for individuals working as Internet Marketer? How often do employees get salary raises?
Individuals working as Internet Marketer in Sweden are likely to observe a salary increase of approximately 11% every 16 months. The national average annual increment for all professions combined is 8% granted to employees every 16 months.
The term Annual Salary Increase usually refers to the increase in 12 calendar month period, but because it is rare that people get their salaries reviewed exactly on the one-year mark, it is more meaningful to know the frequency and the rate at the time of the increase.
How to calculate the salary increment percentage?
The annual salary Increase in a calendar year (12 months) can be easily calculated as follows: Annual Salary Increase = Increase Rate x 12 / Increase Frequency
Worldwide Salary Raises: All Countries and All Jobs
Salary Packages and Schemes
Not all compensation increases are reflected directly in the salary. Some companies offer upgraded packages to their staff instead of cash money. The figures displayed here account only for direct increments to the base salary.
Bonus and Incentive Rates / Internet Marketer / Sweden
How much and how often are bonuses being awarded?
20% of surveyed staff reported that they haven't received any bonuses or incentives in the previous year while 80% said that they received at least one form of monetary bonus.
Those who got bonuses reported rates ranging from 6% to 8% of their annual salary.
| Received Bonus | 80% | |
| No Bonus | 20% |
Types of Bonuses Considered
Individual Performance-Based BonusesThe most standard form of bonus, where the employee is awarded based on their exceptional performance.
Company Performance BonusesOccasionally, some companies like to celebrate excess earnings and profits with their staff collectively in the form of bonuses that are granted to everyone. The amount of the bonus will probably be different from person to person depending on their role within the organization.
Goal-Based BonusesGranted upon achieving an important goal or milestone.
Holiday / End of Year BonusesThese types of bonuses are given without a reason and usually resemble an appreciation token.
Bonuses Are Not Commissions!
People tend to confuse bonuses with commissions. A commission is a prefixed rate at which someone gets paid for items sold or deals completed while a bonus is in most cases arbitrary and unplanned.
What makes a position worthy of good bonuses and a high salary?
The main two types of jobs | |
| Revenue Generators | Supporting Cast |
Employees that are directly involved in generating revenue or profit for the organization. Their field of expertise usually matches the type of business. | Employees that support and facilitate the work of revenue generators. Their expertise is usually different from that of the core business operations. |
Example: | Example: |
Revenue generators usually get more and higher bonuses, higher salaries, and more frequent salary increments. The reason is quite simple: it is easier to quantify your value to the company in monetary terms when you participate in revenue generation.
Bonus Comparison by Seniority Level
Top management personnel and senior employees naturally exhibit higher bonus rates and frequencies than juniors. This is very predictable due to the inherent responsibilities of being higher in the hierarchy. People in top positions can easily get double or triple bonus rates than employees down the pyramid.
Average Hourly Wage / Internet Marketer / Stockholm
The average hourly wage (pay per hour) for individuals working as Internet Marketer in Stockholm is 290 SEK.This is the rate they get paid for every worked hour.
About The Hourly Pay Rate
The hourly wage is the salary paid in one worked hour. Usually, jobs are classified into two categories: salaried jobs and hourly jobs. Salaried jobs pay a fixed amount regardless of the hours worked. Hourly jobs pay per worked hour. To convert salary into hourly wage the above formula is used (assuming 5 working days in a week and 8 working hours per day which is the standard for most jobs). The hourly wage calculation may differ slightly depending on the worked hours per week and the annual vacation allowance. The figures mentioned above are good approximations and are considered to be the standard. One major difference between salaried employees and hourly paid employees is overtime eligibility. Salaried employees are usually exempt from overtime as opposed to hourly paid staff.
What is the minimum hourly rate of pay?
The minimum pay rate per hour for people working as Internet Marketer in Stockholm is 130 SEK. This is the minimum as per the gathered data in the salary survey not the minimum hourly rate mandated by law.
Salary comparison with similar jobs
| Job Title | Average Salary |
| Marketing | ||
| Account Handler | 41,000 SEK |  -18% |
| Affiliate Manager | 55,200 SEK |  +10% |
| Affiliate Marketing Manager | 77,200 SEK | +54% |
| Affiliate Marketing Specialist | 50,300 SEK | +0% |
| Analytics Specialist | 42,000 SEK | -16% |
| Assistant Brand Manager | 56,300 SEK | +12% |
| Assistant Product Manager | 62,800 SEK | +25% |
| Associate Marketing Manager | 65,700 SEK | +31% |
| Associate Product Manager | 66,000 SEK | +32% |
| Blockchain Marketing Specialist | 58,000 SEK | +16% |
| Brand Ambassador | 73,700 SEK | +47% |
| Brand Director | 100,000 SEK | +99% |
| Brand Executive | 88,300 SEK | +76% |
| Brand Manager | 82,300 SEK | +64% |
| Business Analytics Specialist | 40,900 SEK | -18% |
| Business Channel Manager | 57,900 SEK | +15% |
| Business Intelligence Team Leader | 57,700 SEK | +15% |
| Campaign Specialist | 54,100 SEK | +8% |
| Chief Content Officer | 70,400 SEK | +40% |
| Chief Digital Marketing Officer | 91,500 SEK | +82% |
| Chief Marketing Officer | 89,400 SEK | +78% |
| Chief Product Officer | 85,800 SEK | +71% |
| Communications Officer | 27,200 SEK | -46% |
| Content Manager | 46,700 SEK | -7% |
| Content Marketing Strategist | 54,500 SEK | +9% |
| Copy Editer | 33,700 SEK | -33% |
| Copy Writer | 33,800 SEK | -33% |
| Creative Marketing Lead | 55,900 SEK | +11% |
| Creative Writer | 34,800 SEK | -31% |
| Digital Marketer | 52,500 SEK | +5% |
| Digital Marketing Manager | 70,600 SEK | +41% |
| Digital Marketing Specialist | 49,300 SEK | -2% |
| Digital Marketing Strategist | 66,500 SEK | +33% |
| Digital Media Specialist | 60,000 SEK | +20% |
| Director of Marketing | 92,800 SEK | +85% |
| Director of Research | 67,600 SEK | +35% |
| Email Marketing Specialist | 45,000 SEK | -10% |
| eMarketing Manager | 75,900 SEK | +51% |
| Event Marketing | 67,000 SEK | +34% |
| Experiential Marketing Manager | 81,600 SEK | +63% |
| Gamification Marketer | 43,100 SEK | -14% |
| Head of Executive Search | 79,100 SEK | +58% |
| Internet Marketer | 50,100 SEK | -0% |
| Key Affiliate Manager | 69,300 SEK | +38% |
| Localization Manager | 60,900 SEK | +21% |
| Market Development Executive | 74,500 SEK | +49% |
| Market Development Manager | 71,500 SEK | +43% |
| Market Research Analyst | 58,400 SEK | +16% |
| Market Research Manager | 63,500 SEK | +27% |
| Market Segmentation Director | 66,700 SEK | +33% |
| Marketing Account Supervisor | 54,800 SEK | +9% |
| Marketing Administrator | 46,300 SEK | -8% |
| Marketing Advisor | 51,700 SEK | +3% |
| Marketing Analyst | 53,400 SEK | +6% |
| Marketing and Communications Officer | 33,000 SEK | -34% |
| Marketing and Sales Head | 94,400 SEK | +88% |
| Marketing Assistant | 29,500 SEK | -41% |
| Marketing Associate | 28,300 SEK | -44% |
| Marketing Automation Specialist | 58,500 SEK | +17% |
| Marketing Communications Manager | 59,900 SEK | +19% |
| Marketing Consultant | 67,300 SEK | +34% |
| Marketing Coordinator | 29,800 SEK | -41% |
| Marketing Data Analyst | 54,000 SEK | +8% |
| Marketing Director | 89,700 SEK | +79% |
| Marketing Distribution Executive | 74,300 SEK | +48% |
| Marketing Executive | 72,200 SEK | +44% |
| Marketing Manager | 90,700 SEK | +81% |
| Marketing Officer | 31,700 SEK | -37% |
| Marketing Segment Manager | 67,800 SEK | +35% |
| Marketing Specialist | 43,900 SEK | -12% |
| Marketing Supervisor | 56,000 SEK | +12% |
| Marketing Vice President | 75,200 SEK | +50% |
| Marketing Writer | 35,200 SEK | -30% |
| Mobile Marketing Specialist | 63,000 SEK | +26% |
| Online Marketing Analyst | 50,600 SEK | +1% |
| Online Marketing Manager | 63,000 SEK | +26% |
| Optimization Manager | 60,300 SEK | +20% |
| Outbound Sales | 39,800 SEK | -21% |
| Outreach Coordinator | 39,500 SEK | -21% |
| Outreach Specialist | 51,400 SEK | +3% |
| Podcast Specialist | 53,800 SEK | +7% |
| Product Development | 63,100 SEK | +26% |
| Product Manager | 74,800 SEK | +49% |
| Product Marketing Engineer | 40,100 SEK | -20% |
| Product Marketing Executive | 68,800 SEK | +37% |
| Product Marketing Manager | 68,300 SEK | +36% |
| Product Researcher | 35,500 SEK | -29% |
| Product Strategist | 52,500 SEK | +5% |
| Product Strategy Researcher | 49,400 SEK | -1% |
| Product Training Specialist | 45,800 SEK | -9% |
| Project Manager | 53,000 SEK | +6% |
| Publications Coordinator | 32,200 SEK | -36% |
| Research Executive | 64,300 SEK | +28% |
| Sales and Marketing Assistant | 27,200 SEK | -46% |
| Sales and Marketing Coordinator | 30,900 SEK | -38% |
| Sales and Marketing Director | 92,500 SEK | +84% |
| Sales Director | 87,400 SEK | +74% |
| Sales Management Support | 32,600 SEK | -35% |
| Sales Manager | 85,800 SEK | +71% |
| Search Marketing Strategist | 76,300 SEK | +52% |
| Social Media Administrator | 49,900 SEK | -0% |
| Social Media Specialist | 49,800 SEK | -1% |
| Spaceman Analyst | 27,400 SEK | -45% |
| Sponsorship Consultant | 48,200 SEK | -4% |
| Team Leader | 53,000 SEK | +6% |
| Telemarketer | 25,700 SEK | -49% |
| TikTok marketer | 61,100 SEK | +22% |
| Trade Marketing Executive | 71,200 SEK | +42% |
| Trade Marketing Manager | 71,400 SEK | +42% |
| Trade Marketing Professional | 57,500 SEK | +15% |
| Trade Marketing Specialist | 41,200 SEK | -18% |
| Video Marketing Specialist | 65,400 SEK | +30% |
| Web Analytics Manager | 56,000 SEK | +12% |
| Web Content Manager | 55,400 SEK | +10% |
| Webinar Marketing Specialist | 57,300 SEK | +14% |
Salary Comparison By City
| City | Average Salary |
| Stockholm | 50,100 SEK |
Government vs Private Sector Salary Comparison
Where can you get paid more, working in a private company or the government? The difference between the public or government sector salaries and the private sector salaries in Sweden is 5% on average across all career fields.
| Private Sector | 44,200 SEK | |
| Public Sector | +5% | 46,300 SEK |
Salary Statistics and Calculation Guide
What is considered to be a good and competitive salary for the job title Internet Marketer in Stockholm?
A good and competitive compensation would range anywhere between 47,900 SEK and 55,200 SEK. This is a very rough estimate. Experience and education play a very huge part in the final earnings.
Gross Salary (before tax) and Net Salary (after tax)
All salary and compensation figures displayed here are gross salary figures, that is the salary before tax deductions. Because taxes may differ across sectors and locations, it is difficult to accurately calculate the net salary after tax for every career.
Base / Basic Salary
The base salary for a careers like Internet Marketer in Stockholm ranges from 23,100 SEK to 38,600 SEK. The base salary depends on many factors including experience and education. It is not easy to provide a figure with very little information, so take this range with a grain of salt.
What is the difference between the median and the average salary?
Both are indicators. If your salary is higher than both the average and the median then you are doing very well. If your salary is lower than both, then many people earn more than you and there is plenty of room for improvement. If your wage is between the average and the median, then things can be a bit complicated. We wrote a guide to explain all about the different scenarios.